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Research by Etouch Solutions shows more than a quarter of motorists would definitely use apps. More than one in four motorists would definitely use a smartphone app to report insurance claims although only 3% are aware that their current insurer provides such a facility according to research by Etouch Solutions. The technology company said its nationwide study also shows that 41% of drivers might use an app if it was offered in addition to the 26% who definitely would. The research, conducted by...

Why brokers must think about offering mobile technology to customers. Technology has been rapidly evolving over the last 30 years, and although Microsoft entirely transformed how we input and process data, did anyone take time to stop and publicly thank them? It appears that only more recently, the social media revolution and further, unprecedented advances in technology have for the first time forced us to consciously realise and actively appreciate how much this technology is now impacting and changing our daily lives. Preference MRIB...

It’s really important that brokers cater for any way in which the customer wants to interact with them. A customer’s preferred method will have everything to do with their take-up of technology. So, technology has to cope with variety, especially in today’s fast moving IT world. Web apps are not a new thing. They’ve been tried and tested in many industries. The most successful web applications are designed for the customer’s demand and nothing else. Convenient They give you the chance to expand the...

Nowadays, an online presence is the bare minimum. According to Sitecore, “a brand that isn’t already thinking about mobile won’t be a brand much longer” (2016). So how can you optimise your digital experience for mobile? Brokerapps is the answer. As well as being the go-to for websites, digital and print production, BARK also creates apps for the Insurance industry. Why an app? Your app on your customer’s smartphone gets you closer to them with everything they need to access your...